Pirelli puts a new spin on rubber with PZero motorcycle boots

ITALIAN tyre maker Pirelli is putting a different kind of rubber to the road with a new biker boot from its 10-year-old fashion brand, PZero.

Inspired by the company’s performance tyres and designed in collaboration with high-end shoe designer Diego Dolcini, the reimagined classic motorcycle boot contrasts matte and shiny surfaces into a slender, high-heeled slip-on.

Available in black, burgundy, blue, green or white, the boot’s sole and heel are both rubber, as are the buckles. The borders and straps are patent leather. The classic Pirelli logo appears in relief on the ankle.

The biker boot is merely the latest fashion offering from Pirelli, which, in 2002, began capitalizing on the brand’s sex appeal with its PZero sub brand, making raincoats, boat shoes, jackets, T-shirts and bags.

While the new PZero biker boot represents “extreme femininity for the concrete jungle,” according to PZero news materials, they probably shouldn’t be worn on an actual motorcycle. They are mostly made of rubber, after all, and could easily melt on a hot exhaust pipe.


Source: LA Times