Tag: bridgestone

Bridgestone to commercialise NR from guayule by 2030

Tyre maker Bridgestone Americas says it is taking a pivotal next step in its drive to commercialise the woody desert shrub, guayule, as a domestic source of natural rubber (NR), and as a more environmentally sustainable crop in America’s drought-stricken desert southwest,…

Bridgestone invests US$550 mn in TBR tyre plant expansion in US

Bridgestone Americas has announced a major expansion and modernisation of its Warren County, Tennessee Truck and Bus Radial (TBR) tyre plant located in Morrison. The US$550 million investment will add 380 new jobs and expand the plant’s existing footprint by 850,000 sq ft to support…

Bridgestone to invest US$26 mn in SEA rubber plantations

Japan’s Bridgestone Corporation says that it has approved plans to strengthen investments in natural rubber plantations it owns in Southeast Asia, by pumping in US$26.7 million by 2030, to enhance productivity of the plantations. It adds it will double harvest…

Bridgestone collaborates with Microsoft for advanced tyre analytics

Japanese tyre maker Bridgestone Corporation has entered into a collaboration with Microsoft to use Microsoft Azure to accelerate development and go-to-market strategies in support of Bridgestone’s digital transformation and develop advanced and predictive maintenance analytics for tyres. Advanced and predictive maintenance analytics…

Bridgestone partners with LanzaTech to pursue tyre recycling

Bridgestone Americas is in an exclusive partnership with Carbon Capture and Transformation (CCT) company, LanzaTech NZ, Inc. to address end-of-life tyre waste. The two companies will co-develop the first dedicated end-of-life tyre recycling process leveraging LanzaTech’s proprietary CCT technology, creating…

Bridgestone India expands chain of concept stores

Tyre maker Bridgestone India, part of the Bridgestone group, has launched six walk-through educative tyre stores that help customer make an informed choice on tyre purchase and related services. With this launch, Bridgestone says it has moved a step forward on its aim to digitise its dealership…

Bridgestone consolidating auto seat pad plants in Japan

In line with its restructuring plan, tyre maker Bridgestone Corporation says that it will consolidate its plants for automotive seat pads in Japan, which are now manufactured in four plants owned by its group companies, out of which three plants are owned…