Bridgestone Corporation will establish in-house companies for mining and agricultural machinery.
As of January 1, 2016, Bridgestone will establish an in-house global solutions company for mining and agricultural machinery. This global company will oversee the strategy planning, management, and operating activities of the solution business. The development and production functions will remain organized as they are at this time.
Bridgestone Group’s mining and agricultural machinery business offers product combinations that are within of the Group’s expertise, such as off-the-road tyres for construction and mining vehicles (OR tires) and conveyer belts as well as agricultural tires (AG tires) and rubber tracks.
The subsidiaries of the Group that have the business for mining and agricultural machinery will establish a mining solutions company and an agricultural solutions company to function as regional companies. These companies will plan strategies, oversee management, and carry out operating activities toward end users on a regional level.
First, companies related to OR tire operations, which currently run their businesses independently, and companies related to chemical and industrial product operations will adopt a collaborative structure. This structure will target Asia (certain parts), Oceania, and Central and South America, areas that are under direct control of the SBU that oversees specialty tire operations. In addition, Bridgestone will consider establishing a company structure in a similar way for the Americas SBU, Europe SBU, and China and Asia and Oceania SBU going forward.