Bridgestone Earth mover Tyres Pty. Ltd. (BSEM), a subsidiary in Australia that sells and provides services related to tyres for mining vehicles and conveyor belts, has established a new mining solution base in the Pilbara region of Western Australia. The new base, known as the Pilbara Mining Solution Centre (PMSC), commenced operations on November 10, 2017. Ceremonies commemorating the opening of PMSC were held on November 14 and 15, 2017. Guests at the ceremony on November 14 included Kevin Michel, MLA, Member for Pilbara and Camilo Blanco, Town of Port Hedland Mayor.
PMSC is located close to both mines and ports, making it possible to swiftly provide products used in these facilities, including tyres for mining vehicles, conveyor belts, and hydraulic hoses, as well as related services on a one-stop basis. Based on the concept of “Pit to Port,” PMSC will offer support for all procedures from excavating minerals at mines to transporting them to the ports from which they are shipped to other countries. It will help customers in managing their mining facilities efficiently subsequently improving productivity, increasing asset value, and optimizing costs. Moreover, PMSC will deliver customized solutions that are intrinsically linked to the actual sites of operations by combining services including sales, maintenance, and repair of tyres for mining vehicles. PMSC will also coordinate with Bridgestone Australia Ltd., a Group company that sells truck and bus tyres, to provide total mobility solutions.
In addition, PMSC will utilize digital solution platforms developed by the Bridgestone Group, including B-TAG and TreadStat Tire and Rim Management software to accumulate and analyze data in its IT room. This process will enable PMSC to provide feedback for further optimizing customers’ operations and thereby contribute to productivity and asset value.
The Bridgestone Group aims to provide total mobility solutions to mine operators around the world. To this end, the technologies and expertise accumulated at PMSC will be employed as we systematically establish new mining solution centers in areas near major mines worldwide. Through these centers, the Group will build upon its relationships with customers as an ongoing and ever evolving business partner while working together with these customers to create new value for them and the society.