Agriculture tyres are a relatively new innovation in the tyre market These eco-friendly tyres have emerged as a key trend in the market. The tyre manufacturers are trying to concentrate on raw materials, rolling resistance and recycling of tyres to minimize the impact on the environment. Bridgestone have vowed to lower their CO2 emissions by 25 % before 2020. They have started investing in R&D and their value chain activities to accomplish this objective.
The Agriculture Tyres Market in Europe is one of the largest and most competitive agriculture tyres market across the globe. The sales of agriculture tyres in Europe is directly associated with the purchase of agriculture equipment.
The market witnesses the presence of some well-established international players, who are increasing their R&D investments to introduce new agricultural tyres in the market that are well-resourced to avoid soil compaction and determine other related issues. The tyre manufacturers are expanding their product line followed by better innovations, more purpose-oriented designs and convenient sizes.
Size and Forecast of the Agriculture Tyres Market in Europe:
The stability of this market is projected to influence the farm equipment market positively in the near future. The Agriculture Tyres Market in Europe is expected to grow at a CAGR of around 2 % in the forecast period.
Moreover, the new concept of eco-friendly tyres has emerged as a key trend in the market. The tyre manufacturers are trying to concentrate on raw materials, rolling resistance and recycling of tyres to minimize the impact on the environment.
For instance, Bridgestone have vowed to lower their CO2 emissions by 25 % before 2020. They have started investing in R&D and their value chain activities to accomplish this objective.