Bridgestone launches winter tyre for heavy-duty pickup trucks and SUVs

tyreBridgestone Americas, Inc. (Bridgestone) has announced the expansion of its premium winter tyre line with the release of the Bridgestone Blizzak LT tyre for heavy-duty pickup trucks and SUVs.

The new Blizzak LT tyre is engineered to provide hardworking drivers improved handling and control in the toughest winter weather, ranging from wet to snowy and icy conditions. The tyre features a new rubber compound that provides extended wear life, giving drivers of light truck vehicles an extra season of winter performance.*

“The Bridgestone Blizzak LT tyre is the next-generation in winter performance for heavy-duty pickup trucks and SUVs,” said Erik Seidel, president, consumer replacement tyre sales, U.S. and Canada, Bridgestone Americas Tyre Operations. “Light truck customers are demanding a dedicated winter tyre that allows them to easily navigate the nastiest winter conditions season after season, and the Blizzak LT tyre delivers.”

The Blizzak LT tyre features an all-new tread pattern designed with 30 % more biting edges for enhanced snow traction and more water evacuation** channels to help reduce the risk of hydroplaning. With sizes to fit 93 % of light trucks on the road today, the Blizzak LT tyre combines toughness and comfort to give drivers a smooth ride on the highway, without sacrificing the edge needed to take on the worst of winter weather.

The Bridgestone Blizzak LT tyre will be manufactured in North America at the company’s passenger and light truck tyre manufacturing facility in Joliette, Quebec. Available in 11 sizes, the Blizzak LT tyre will start shipping to dealers in July 2018.

(RJA)


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