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JK Tyre launches an integrated brand campaign

JK Tyre & Industries has recently launched a 360 degree brand campaign that aims to clearly position the brand as a premium superior quality offering. The core of the campaign is rediscovering and reconnecting relationships with family and friends, that…

Exclusive Treadsetters PCR brands include Hifly HP tyre

UK and European wholesaler Treadsetters offers two exclusive passenger car tyre brands in a range of patterns up to ultra-high performance sizes. The distributor says its high performance Hifly HF805 tyre incorporates a tread pattern designed to provide improved steering…

Rubber price extend losses

The Malaysian rubber market extended its losses today as the ringgit strengthened against the US dollar, a dealer said. She said rubber prices were also influenced by disappointing economic data from the United States which sparked fears of slowing growth…

Bond almost anything with Sugru rubber

It moulds like play-dough, bonds to almost anything and turns into a strong, flexible silicone rubber overnight. Formed by hand, its properties range from adhesive to flexible, electrically insulating, waterproof and dishwasher safe plus heat resistant up to 180°C and…