Bridgestone customises Potenza tyre for Maserati’s MC20 supercar

Bridgestone customises Potenza tyre for Maserati’s MC20 supercar

Bridgestone Americas, Inc. has teamed up with Italian luxury vehicle manufacturer Maserati to develop a premium tyre for the latter’s new flagship supercar, MC20. Bridgestone looked to deliver “an optimum mix of control, speed and stability” with custom-engineered Bridgestone Potenza tyres to improve the MC20’s high performance capacity.

The custom Potenza tyres features a newly developed tread compound that enhances grip, an asymmetric tread design for enhanced steering response and cornering stability, as well as an internal crown structure that distributes footprint pressure evenly when cornering.

Both Bridgestone and Maserati used in-house research and development centres and ground-breaking virtual development technology to design and test the tyres on the MC20. Through its proprietary virtual tyre modeling technology, Bridgestone also reduced the length of the development process, limiting its environmental impact and cutting the project’s time-to-market.

“Our custom-designed Potenza tyres on the Maserati MC20 were engineered to meet the high-performance demands of this unique vehicle. We developed a Potenza tyre that enables Maserati’s MC20 to deliver on its power, control and sporting capabilities, while incorporating innovative, sustainable technologies to bring the MC20 to market,” said Shannon Quinn, OEM President, Bridgestone North America.